Our client is a traditional taxi management company with a network of taxi owners & drivers. They need mobile apps for passengers & drivers to capture more businesses & facilitate re-assign of orders to nearby drivers.
Challenges
β Competitive environment makes developing apps an urge to boost businesses
β Experienced drivers might find new technologies hard to use
β Promoting a new local hailing app might be difficult compare with global giant
Solutions
Passenger app
β Simple UI for locals to hail a taxi nearby with location map embedded
β Options available with remarks i.e. preferred tunnel, no. of pax, with pets or luggages etc.
β Instant communication with drivers through app
Driver app
β Enlarged fonts & voice notification of new orders to drivers
β Accept or re-assign orders to nearby taxis
β Allow upload of license images for easy application to use the app
Admin panel
β Review uploaded licenses with approval feature
β Manage drivers database with order takings & re-assigning records
β Manage tokens for drivers to take orders
Promotional website
β One-page website for SEO to ensure app is searchable via Google
β Simple & clean UI for one-click download from App Store or Google Play
Outcome
β Increase exposures on digital platforms that drive more businesses
β User-friendly UX/UI for both passengers & drivers that encourages adoptions
β Streamlined & automate orders re-assign steps increase capacity to take more orders
β Attract new drivers to join the company with tokens & reward programs
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